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Hiren Y

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How to get your eCommerce site ready for Black Friday

Do you think it is quite early to get your websites and applications ready for the holiday rush of the consumers? Today more and more customers are looking for the online deals and hence, your eCommerce website would be in the boom than ever. Recent statistics has shown that the biggest eCommerce sites like amazon.com, target.com have been struck down by the Black Friday outages thanks to unprecedented traffic spikes brought by sales and deals. By this, they are not only able to make purchases but also not no access to the websites.


Performance is the key
Some noteworthy things like website performance, page loading, perfect information on a page, and much more is very difficult to ensure that the consumers stay on your website and make purchases. According to the statistics, even the milliseconds does matter.
  • In just an eye-blink consumers get away due to the little delay in page load
  • Page delay leads to the fewer page views, a decrease in the customers, reduction in sales and customer satisfaction
  • For instance, if your website earns USD 90,000 every day, you risk of losing more than USD 2 million annually if your site is slow
  • Complex websites, multiple pages, dynamic content fields, site overloads and many more things lead directly to the bottom-line results
Additionally, this performance distracts all the necessary ideas that your website is actually up and running. Have you ever thought, what would happen if the site fails or buckles up in the middle of the process? You can lose valuable sales, need to spend a lot of time and resource trying to fix the problem and running again in high demand.

Holidays can put much pressure on the websites and their backends as they can on consumers and wallets. You can get ready if you put all things in a correct way.

Worried??  Consult an experienced eCommerce solutions development company to get the right solution!

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Hiren is an IT business consultant and blogger. His expertise includes diverse technology platforms, like Microsoft, Java, PHP, SharePoint, Open Source, Big Data, BI, and Mobile.